Privacy Policy

Last updated: August 14, 2026

The purpose of this privacy policy is to inform you clearly and
transparent about how SAS SPEEDPARK HOLDING, which operates in particular the
SpeedPark and Games Factory brands collect, use, store and protect your data
Personal.

It applies to data collected, in particular when you use our websites.
make a reservation, participate in a promotional offer, fill out a form
or agree to receive our communications.

We attach particular importance to the protection of your personal data and
We are committed to processing them in accordance with the General Data Protection Regulation
data protection (GDPR), the French Data Protection Act and applicable legislation
of personal data protection.

1. What personal data do we collect?

Depending on your use of our services, we may collect the following categories
of the following data:

Identification data 

● name
● first name
● Date of birth when necessary
● civility, when provided

Contact information

e-mail address ;
● telephone number;
● postal address when necessary.

Data relating to reservations and purchases

● Booking history
● services booked or purchased
● busy center
● Information regarding gift vouchers
● information necessary to monitor your relationship with us.

CRM preferences and data

When you complete a requalification or preference management form,
we can record:
● Your communication preferences
● Your interests
● the types of content you wish to receive
● the communication channels you have selected
● Your choices and withdrawals of consent
● your unsubscribe requests

Data relating to our communications

When this is permitted and the applicable consent conditions are
If you respect these guidelines, we may also process certain data relating to your interactions.
with our electronic communications, including clicks or other interactions with the
content sent.

Technical Data

During your browsing on our sites, certain technical data may be
collected, in particular:
● IP address
● browser type and version
● operating system
● pages viewed
● Date and time of consultation
● data relating to your browsing
The collection of some of this data may depend on your choice regarding the
cookies and other trackers.

2. How is your data
collected?

We may collect your data when you:
● Make a reservation online
● Make a purchase
● buy or use a gift voucher
● Contact us by email, phone or mail
● Fill out a form on our website
● You subscribe to our communications;
● participate in a promotional operation or a game;
● Enter or update your communication preferences;
● browse our sites, when the relevant cookies or trackers have been accepted.

Some data may also be transmitted by our technical service providers or
partners when necessary to provide our services.

3. Why do we use your data?
?

Your personal data may be used for different purposes, depending on the context.
in which they are collected.

Booking and service management

We use your data in order to:
● Process your reservations
● send you booking confirmations
● Manage your purchases and gift vouchers
● Follow up on your reservation
● Respond to your requests
● to provide you with the services you have requested.

The legal basis for this processing is, in particular, the performance of the contract or the implementation of
work of pre-contractual measures.

Customer relationship management
We may use your data to:
● Respond to your requests
● Ensure follow-up of the customer relationship
● improve our services
● Manage complaints
● ensure the continuity of our services

Depending on the processing involved, these operations may be based on the performance of the contract.
our legitimate interest or a legal obligation.

Commercial communications

We may send you marketing communications regarding SpeedPark
and/or Games Factory when applicable regulations allow us to do so and, when that
is necessary when you have given your consent.

These communications may include, in particular:
● Offers and promotions
● News
● Events and activities
● What's new
● the activities and experiences offered
● Information about our establishments

Manage your preferences
When you provide your communication preferences, we use these
information to tailor the communications sent to you.
You can, in particular, indicate that you are interested in:
● Offers and promotions
● News
● Events and activities
● Ideas and inspirations
● all of our communications
You can also select the channels through which you wish to be
contacted, including by email and/or SMS.

Personalization of communications
Once you have given the necessary consent, we can use your
preferences and certain information relating to your relationship with our brands in order to
personalize the communications you receive.
This personalization can, in particular, allow us to offer you content, offers, or
information that better matches your interests.

Statistics and improvement of our communications
When permitted and, where necessary, with your consent, we may
to measure certain interactions with our communications in order to:
● measure the performance of our campaigns
● to compile statistics
● improve the relevance of our communications
● understand the content that interests our customers
● improve our marketing campaigns

4. Legal basis for processing

Depending on the purpose involved, your data may be processed on the legal basis.
following:

Execution of a contract
When processing is necessary for the completion of a reservation, a purchase or a
service requested.

Legal obligation
When we need to process or retain certain data in order to comply with a
legal or regulatory obligation.

Legitimate interest
When processing is necessary for the pursuit of our legitimate interests, subject to
respect for your rights and freedoms.

Consent
When regulations require your consent, particularly for certain
commercial communications, certain cookies and trackers, or certain tracking operations
and personalization.
When processing is based on your consent, you can withdraw it at any time.
moment.

5. Your communication preferences

You can choose the types of communications you wish to receive.

Depending on the forms provided, you can select, among other things:
● Offers & promotions
● News
● Events & entertainment
● All communications

You can also choose your communication channels:
● Email
● SMS

Your choices are recorded in order to respect your preferences.
You can change your preferences or withdraw your consent at any time.

6. Consent

When your consent is required, it is obtained in a freely given and specific manner.
enlightened and unambiguous.

The consent boxes are not pre-ticked.

Reading this privacy policy does not constitute
consent to receive commercial communications.

When multiple purposes or channels require separate consent, these are
the object of separate choices.

You can withdraw your consent at any time, without this withdrawal affecting your rights and freedoms.
because of the legality of the treatments carried out before it.

7. Unsubscribing from communications

You can unsubscribe from our marketing communications at any time.

For emails, you can use the unsubscribe link found in each one.
communication.

For SMS messages, you can use the unsubscribe instructions provided in the
message.

You can also contact us to change your communication preferences.

After an unsubscribe request, some information may be retained in
an opposition list to ensure your request is respected and to avoid you
send new unsolicited communications.

8. Cookies, pixels and technologies

similar

Our websites may use cookies and other similar technologies.
Some cookies are necessary for the site to function and can be used without
consent when they are strictly necessary for the provision of the requested service.

Other cookies and trackers may be used, in particular for:
● measure audience
● to compile statistics
● improve our sites
● Understanding user navigation
● personalize certain content or services
● carry out certain marketing operations

When their use requires your consent, these cookies and trackers are not
deposited or activated only after your choice.

Our electronic communications can also incorporate technologies that allow
to measure certain interactions with emails, including clicks or opens,
when their use is subject to your consent.

The procedures for managing these technologies are detailed in our Policy.
cookies and in the consent management mechanisms offered on our sites.

9. Payment details

Online payments are processed by secure payment providers.
Your complete bank card details are not stored by
SpeedPark or Games Factory, unless otherwise clearly stated in your
awareness.
Our payment providers may process the data necessary for the execution and
securing the transaction, particularly in the context of prevention and detection
fraud.

10. With whom can your data be shared?

Your personal data may be accessible to authorized personnel within
our companies as well as our service providers when their intervention is necessary.

This may include, in particular:
● of booking providers
● of payment providers
● of hosting providers
● of IT service providers
● CRM solutions
● of email sending providers
● SMS sending providers
● of analytics and statistics providers
● of marketing service providers.

As part of our CRM activities, certain data may be processed.
in our customer relationship management and communication sending solutions.

These service providers only use the data within the scope of the services they provide.
entrusted and in accordance with applicable obligations regarding the protection of
data.

11. Data transfers outside the European Union

Some of our service providers may be located outside the European Union or
use infrastructure located outside the European Economic Area.

When your data is transferred to a country outside the EU
European economic policy, we ensure that this transfer is regulated in accordance with the
applicable regulations.

Depending on the circumstances, the transfer may be based on a suitability decision.
from the European Commission or on appropriate safeguards provided for by the GDPR.

12. How long do we keep your data?

We retain your personal data only for as long as necessary for
purposes for which they are processed.

Shelf life depends in particular on:
● the nature of the data
● the purpose of the processing
● of our legal obligations
● the duration of our business relationship
● of your communication choices
Data used for marketing purposes is retained
in accordance with applicable rules and recommendations.

Information relating to your consents, withdrawals of consent and requests for
Unsubscribe information may be retained for the necessary period to demonstrate the
respecting your choices and our obligations.

Some data may be kept beyond its period of use when this
is necessary to comply with a legal obligation or to establish, exercise or defend a right
in justice.

13. Security of your data

We are implementing appropriate technical and organizational measures in order to
protect your personal data against:
● the loss
● destruction
● alteration
● Unauthorized access
● disclosure
● misuse

Access to data is limited to authorized personnel and to the extent necessary to
their functions.
However, no computer system or means of transmission over the Internet can
to guarantee absolute safety.

14. Your rights

In accordance with the GDPR and applicable regulations, you have the right, according to the
conditions stipulated by the regulations:
● a right of access to your data
● a right of rectification
● a right to erasure
● a right to limit processing
● a right to object
● a right to data portability where applicable
● the right to withdraw your consent at any time when the processing is based on
this one.
You can also object at any time to the use of your data for
for commercial prospecting purposes.

15. How to exercise your rights?

To exercise your rights or obtain information regarding the processing of your data
For personal matters, you can contact us:
Email: communication@speedpark.fr
or by mail:
SAS SPEEDPARK HOLDING
To the attention of the data protection department
10 Rue Marguerite Yourcenar
21000 Dijon

We may ask you for proof of identity when necessary to
verify your identity and protect your data against fraudulent requests.

16. Complaint to the CNIL

If, after contacting us, you believe that your rights are not being respected or that the
the processing of your personal data does not comply with applicable regulations.
You can file a complaint with the National Commission of
Data Protection Authority (CNIL).

17. Links to Third Party Sites

Our sites may contain links to websites operated by third parties.
We are not responsible for the privacy practices or content of these
third-party sites.
We encourage you to review their own privacy policies before using them.
transmit your personal data.

18. Amendment to this policy

We may need to modify this policy to take into account the
regulatory, technical or operational changes.
The most recent version of the privacy policy is available on our websites
internet.

Last updated: August 14, 2026